Anni Rowland-Campbell at NPC: “In his book The Code Economy Philip E. Auerswald talks about the long history of humans developing codeas a mechanism by which to create and regulate activities and markets.[1] We have Codes of Practice, Ethical Codes, Building Codes, and Legal Codes, just to name a few.
Each and every one of these is based on the data of human behaviour, and that data can now be collected, analysed, harvested and repurposed as never before through the application of intelligent machines that operate and are instructed by algorithms. Anything that can be articulated as an algorithm—a self-contained sequence of actions to be performed—is now fertile ground for machine analysis, and increasingly machine activity.
So, what does this mean for us humans who, are ourselves a conglomeration of DNA code? I have spent many years thinking about this. Not that long ago my friends and family tolerated my speculations with good humour, but a fair degree of scepticism. Now I run workshops for boards and even my children are listening far more intently. Because people are sensing that the invasion of the ‘Social Machine’ is changing our relationship with such things as privacy, as well as with both ourselves and each other. It is changing how we understand our role as humans.
The Social Machine is the name given to the systems we have created that blur the lines between computational processes and human input, of which the World Wide Web is the largest and best known example. These ‘smart machines’ are increasingly pervading almost every aspect of human existenceand, in many ways, getting to know us better than we know ourselves.
So who stands up for us humans? Who determines how society will harness and utilise the power of information technologies whilst ensuring that the human remain both relevant and important?…
Philanthropists must equip themselves with the knowledge they need in order to do good with digital
Consider the Luddites as they smashed the looms in the early 1800s. Their struggle is instructive because they were amongst the first to experience technological displacement. They sensed the degradation of human kind and they fought for social equality and fairness in the distribution of the benefits of science and technology to all. If knowledge is power, philanthropy must arm itself with knowledge of digital to ensure the power of digital lies with the many and not the few.
The best place to start in understanding the digital world as it stands now is to begin to see the world, and all human activities, through the lens of data and as a form of digital currency. This links back to the earlier idea of codes. Our activities, up until recently, were tacit and experiential, but now they are becoming increasingly explicit and quantified. Where we go, who we meet, what we say, what we do is all being registered, monitored and measured as long as we are connected to the digital infrastructure.
A new currency is emerging that is based on the world’s most valuable resource: data. It is this currency that connects the arteries and capillaries, and reaches across all disciplines and fields of expertise. The kind of education that is required now is to be able to make connections and to see the opportunities in the interstice between policy and day-to-day reality.
The dominant players in this space thus far have been the large corporations and governments that have harnessed and exploited digital currencies for their own benefit. Shoshana Zuboff describes this as the ‘surveillance economy’. But this data actually belongs to each and every human who generates it. As people begin to wake up to this we are gradually realising that this is what fuels the social currency of entrepreneurship, leadership and innovation, and provides the legitimacy upon which trust is based.
Trust is an outcome of experiences and interactions, but governments and corporations have transactionalised their interactions with citizens and consumer through exploiting data. As a consequence they have eroded the esteem with which they are held. The more they try to garner greater insights through data and surveillance, the more they alienate the people they seek to reach.
If we are smart what we need to do, as philanthropists, is to understand the fundamentals of data as a currency and integrate this in to each and every interaction we have. This will enable us to create relationships with the people that are based on the authenticity of purpose, supported by the data of proof. Yes, there have been some instances where the sector has not done as well as it could and betrayed that trust. But this only serves as a lesson as to how fragile the world of trust and legitimacy are. It shows how crucial it is that we define all that we do in terms of social outcomes and impact, however that is defined….(More)”