Instead, their work is largely sitting in academic journals that are read almost exclusively by their peers. Biswas and Kirchherr estimate that an average journal article is “read completely by no more than ten people”. They write:
Up to 1.5 million peer-reviewed articles are published annually. However, many are ignored even within scientific communities – 82% of articles published in humanities [journals] are not even cited once.
This suggests that a lot of great thinking and many potentially world altering ideas are not getting into the public domain. Why, then, are academics not doing more to share their work with the broader public?
The answer appears to be threefold: a narrow idea of what academics should or shouldn’t do; a lack of incentives from universities or governments; and a lack of training in the art of explaining complex concepts to a lay audience….
Academics need to start playing a more prominent role in society instead of largely remaining observers who write about the world from within ivory towers and publish their findings in journals hidden behind expensive digital paywalls.
Government and university policies need to become more prescriptive in what they expect from academics. Publishing research in peer-reviewed journals is and will remain highly important. But incentives should be added to encourage academics to share their research with the general public.
Doing this sort of work ought to count towards promotions and should yield rewards for both universities and individual academics.
Quality academic research and innovation are crucial. It is equally important, though, to get ideas out into the world beyond academia. It could make a real difference in people’s lives….(More)”