Stephanie Evergreen: “This post has been a long time coming. Ann Emery and I knew some time ago that evaluators and social scientists had a thirst for better graphs, a clear understanding of why better graphs were necessary, but they lacked efficient guidance on how, exactly, to make a graph better. Introducing the Data Visualization Checklist.
Download this checklist and refer to it when you are constructing your next data visualization so that what you produce rocks worlds. Use the checklist to gauge the effectiveness of graphs you’ve already made and adjust places where you don’t score full points. Make copies and slip them into your staff mailboxes.
What’s in the Checklist?
We compiled a set of best practices based on extensive research, tested against the practical day-to-day realities of evaluation practice and the pragmatic needs of our stakeholders. This guidance may not apply to other fields. In fact, we pilot-tested the checklist with a dozen data visualists and found that those who were not in a social science field found more areas of disagreement. That’s ok. Their dissemination purposes are different from ours. Their audiences are not our audiences. You, evaluator, will find clear guidelines on how to make the best use of a graph’s text, color, arrangement, and overall design. We also included a data visualization anatomy chart on the last page of the checklist to illustrate key concepts and point out terminology…”