How could technology improve policy-making?


Beccy Allen from the Hansard Society (UK): “How can civil servants be sure they have the most relevant, current and reliable data? How can open data be incorporated into the policy making process now and what is the potential for the future use of this vast array of information? How can parliamentary clerks ensure they are aware of the broadest range of expert opinion to inform committee scrutiny? And how can citizens’ views help policy makers to design better policy at all stages of the process?
These are the kind of questions that Sense4us will be exploring over the next three years. The aim is to build a digital tool for policy-makers that can:

  1. locate a broad range of relevant and current information, specific to a particular policy, incorporating open data sets and citizens’ views particularly from social media; and
  2. simulate the consequences and impact of potential policies, allowing policy-makers to change variables and thereby better understand the likely outcomes of a range of policy options before deciding which to adopt.

It is early days for open data and open policy making. The word ‘digital’ peppers the Civil Service Reform Plan but the focus is often on providing information and transactional services digitally. Less attention is paid to how digital tools could improve the nature of policy-making itself.
The Sense4us tool aims to help bridge the gap. It will be developed in consultation with policy-makers at different levels of government across Europe to ensure its potential use by a wide range of stakeholders. At the local level, our partners GESIS (the Leibniz-Institute for the Social Sciences) will be responsible for engaging with users at the city level in Berlin and in the North Rhine-Westphalia state legislature At the multi-national level Government to You (Gov2u) will engage with users in the European Parliament and Commission. Meanwhile the Society will be responsible for national level consultation with civil servants, parliamentarians and parliamentary officials in Whitehall and Westminster exploring how the tool can be used to support the UK policy process. Our academic partners leading on technical development of the tool are the IT Innovation Centre at Southampton University, eGovlab at Stockholm University, the University of Koblenz-Landau and the Knowledge Media Institute at the Open University.”

Open Government? Check. Public Participation? Not yet.


New blog post by Tina Nabatchi: “By requiring all federal agencies to be more transparent, collaborative, and participatory, the Obama Administration’s Open Government Initiative promised to bring watershed changes to government. While much progress has been made since the release of its first National Action Plan, advances in the arena of public participation have been disappointing. Champions of public participation had high hopes for the second National Action Plan, which was released by the White House on December 5, 2013. While the second plan has numerous commendable and important commitments that increase transparency and collaboration, it falls flat with regard to public participation, perhaps with the exception of its promotion of participatory budgeting.
The second plan includes three explicit commitments involving “public participation.” The first commitment, “Improving Public Participation in Government,” is to be done by: (1) “expanding and simplifying the use of the We the People e-petition platform,” and (2) “publishing best practices and metrics for public participation” (see page 2). Both of these commitments (in different form) were in the first National Action Plan.
….
Perhaps the lack of movement is because realizing the promise of public participation at the federal level requires making challenging, substantive changes to our administrative infrastructure. Several issues impede the effective use of participation in open government at the federal level, including among others:
Most of the laws that govern that use of public participation are over thirty years old and pre-date the internet. Existing laws and regulations use a narrow definition of public participation and fail to embrace the vast array of robust, empowered participatory methods. Moreover, the laws are often in tension with agency missions and the goals of participation, and leave agency staff wondering whether participatory innovations are legal.
Agency officials sometimes lack the knowledge, skills, and abilities to launch effective and meaningful participatory programs, and there are few opportunities for officials to learn about best practices from each other and from civil society. Agency officials who have taken lead roles in innovative public participation efforts do not always feel supported by the Administration.
Several laws, rules, and regulations limit agencies’ ability to collect and use routine data from participatory programs, which impedes evaluation efforts. Thus, agencies are severely restricted in their ability to appraise and improve participatory developments and implementation.
Had these issues been addressed in the second National Action Plan, then perhaps federal agencies would have been able to focus on the participatory aspects of open government and help the U.S. become a leader in public participation innovation. To this end, as the Administration moves forward with Open Government, it should work on: (1) reviewing and clarifying the legal framework for participation, including a more expansive and clear definition of public participation; (2) helping agencies develop the internal capacity needed to conduct more meaningful public participation; and (3) developing a generic, OMB-approved tool that all agencies can use to collect common data about individual participants for routine uses. Without attention to these issues, the Open Government Initiative will fail to reshape the practices and activities of public participation in the work of federal agencies.”

Open Data in Action


Nick Sinai at the White House: “Over the past few years, the Administration has launched a series of Open Data Initiatives, which, have released troves of valuable data in areas such as health, energy, education, public safety, finance, and global development…
Today, in furtherance of this exciting economic dynamic, The Governance Lab (The GovLab) —a research institution at New York University—released the beta version of its Open Data 500 project—an initiative designed to identify, describe, and analyze companies that use open government data in order to study how these data can serve business needs more effectively. As part of this effort, the organization is compiling a list of 500+ companies that use open government data to generate new business and develop new products and services.
This working list of 500+ companies, from sectors ranging from real estate to agriculture to legal services, shines a spotlight on surprising array of innovative and creative ways that open government data is being used to grow the economy – across different company sizes, different geographies, and different industries. The project includes information about  the companies and what government datasets they have identified as critical resources for their business.
Some of examples from the Open Data 500 Project include:
  • Brightscope, a San Diego-based company that leverages data from the Department of Labor, the Security and Exchange Commission, and the Census Bureau to rate consumers’ 401k plans objectively on performance and fees, so companies can choose better plans and employees can make better decisions about their retirement options.
  • AllTuition, a  Chicago-based startup that provides services—powered by data from Department of Education on Federal student financial aid programs and student loans— to help students and parents manage the financial-aid process for college, in part by helping families keep track of deadlines, and walking them through the required forms.
  • Archimedes, a San Francisco healthcare modeling and analytics company, that leverages  Federal open data from the National Institutes of Health, the Centers for Disease Control and Prevention, and the Center for Medicaid and Medicare Services, to  provide doctors more effective individualized treatment plans and to enable patients to make informed health decisions.
You can learn more here about the project and view the list of open data companies here.

See also:
Open Government Data: Companies Cash In

NYU project touts 500 top open-data firms”

Digital Passivity


Jaron Lanier in the New York Times: “I fear that 2013 will be remembered as a tragic  and dark year in the digital universe, despite the fact that a lot of wonderful advances took place.

It was the year in which tablets became ubiquitous and advanced gadgets like 3-D printers and wearable interfaces emerged as pop phenomena; all great fun. Our gadgets have widened access to our world. We now regularly communicate with people we would not have been aware of before the networked age. We can find information about almost anything, any time.

But 2013 was also the year in which we became aware of the corner we’ve backed ourselves into. We learned — through the leaks of Edward J. Snowden, the former U.S. National Security Agency contractor, and the work of investigative journalists — how much our gadgets and our digital networks are being used to spy on us by ultra-powerful, remote organizations. We are being dissected more than we dissect.

I wish I could separate the two big trends of the year in computing — the cool gadgets and the revelations of digital spying — but I cannot.

Back at the dawn of personal computing, the idealistic notion that drove most of us was that computers were tools for leveraging human intelligence to ever-greater achievement and fulfillment. This was the idea that burned in the hearts of pioneers like Alan Kay, who a half-century ago was already drawing illustrations of how children would someday use tablets.

But tablets do something unforeseen: They enforce a new power structure. Unlike a personal computer, a tablet runs only programs and applications approved by a central commercial authority. You control the data you enter into a PC, while data entered into a tablet is often managed by someone else.

Steve Jobs, who oversaw the introduction of the spectacularly successful iPad at Apple, declared that personal computers were now ‘‘trucks’’ — tools for working-class guys in T-shirts and visors, but not for upwardly mobile cool people. The implication was that upscale consumers would prefer status and leisure to influence or self-determination.

I am not sure who is to blame for our digital passivity. Did we give up on ourselves too easily?

This would be bleak enough even without the concurrent rise of the surveillance economy. Not only have consumers prioritized flash and laziness over empowerment; we have also acquiesced to being spied on all the time.

The two trends are actually one. The only way to persuade people to voluntarily accept the loss of freedom is by making it look like a great bargain at first.

Consumers were offered free stuff (like search and social networking) in exchange for agreeing to be watched. Vast fortunes can be made by those who best use the personal data you voluntarily hand them. Instagram, introduced in 2010, had only 13 employees and no business plan when it was bought by Facebook less than two years later for $1 billion.

One can argue that network technology enhances democracy because it makes it possible, for example, to tweet your protests. But complaining is not yet success. Social media didn’t create jobs for young people in Cairo during the Arab Spring…”

Government's Crowdsourcing Revolution


John M. Kamensky  in Governing: “In a recent report for the IBM Center for the Business of Government, Brabham says that an important distinction between crowdsourcing and other forms of online participation is that crowdsourcing “entails a mix of top-down, traditional, hierarchical process and a bottom-up, open process involving an online community.”
Crowdsourcing in the public sector can be done within government, among employees as a way to surface ideas — such as the New York City government’s “Simplicity” initiative — or it can be done by nonprofit groups in ways that influence government operations. For example, a transportation advocacy group in New York City has created a site where citizens can report “near miss” accidents, which are then mapped to determine patterns. The idea is that, while the city government already maps accidents that have happened, hazardous traffic zones can be detected and resolved faster by mapping near-misses without waiting for a large number of actual accidents.
Brabham offers a strategic view of crowdsourcing and when it is useful to address public problems. His report also identifies four specific approaches, describing which is most useful for a given category of problem:
Knowledge discovery and management. This approach is best for information-gathering and cataloguing problems through an online community, such as the reporting of earth tremors or potholes to a central source. This approach could also be used to report conditions of parks or hiking trails or for cataloging public art projects as have been done in several cities across the country.
Distributed human-intelligence tasking: This approach is most useful when human intelligence is more effective than computer analysis. It involves distributing “micro-tasks” that require human intelligence to solve, such as transcribing handwritten historical documents into electronic files. For example, when the handwritten 1940 census records were publicly released in 2012, the National Archives catalyzed the electronic tagging of more than 130 million records so they could be searchable online. More than 150,000 people volunteered.
Broadcast search: This approach is most useful when an agency is attempting to find creative solutions to problems. It involves broadcasting a problem-solving challenge widely on the Internet and offering an award for the best solution. NASA, for example, offered a prize for an algorithm to predict solar flares. The federal government sponsors a contest and awards Web platform, Challenge.gov, that various federal agencies can use to post their challenges. To date, hundreds of diverse challenges have been posted, with thousands of people proposing solutions.
Peer-vetted creative production: This approach is most useful when an agency is looking for innovative ideas that must meet a test of taste or market support. It involves an online community that both proposes possible solutions and is empowered to collectively choose among them. For example, the Utah Transit Authority sponsored the Next Stop Design project, allowing citizens to design and vote on an ideal bus-stop shelter. Nearly 3,200 people participated, submitting 260 high-quality architectural renderings, and there were more than 10,000 votes leading to a final selection….”

When the wisdom of crowds meets the kindness of strangers


Tim Kelsey (NHS) on why patient and citizen participation is fundamental to high quality health and care services: “…But above all my priority is to improve the way in which health and care services listen to people  – and can therefore act and change. The work of entrepreneurs and apps developers like Patients Like Me, Patient Opinion and iwantgreatcare confirms the benefits of real time patient and citizen participation. The challenge is to do this at scale: open the doors, invite the whole community into the job of improving our national health service. Share decision making. Everybody needs the opportunity – and should be encouraged – to participate.
In April, the NHS did something unprecedented – it launched the Friends and Family Test (FFT), the first time a health service has reported a single measure of patient satisfaction for every hospital. It asked people to say whether they would recommend local inpatient and A&E services; the results are published every month on NHS Choices. By October more than 1m people had participated and hundreds of thousands had volunteered additional real time comments and feedback to local hospitals. ‘Great news’, said David Cameron – who has championed FFT from the start – in a tweet to mark the milestone, ‘giving patients a stronger voice in the NHS’.
This is the boldest move yet to promote patient voice at volume in the NHS and to concentrate our collective focus on improvement in care. At Hillingdon Hospitals NHS Trust, patients reported they could not sleep at night so staff have launched a ‘comfort at night’ campaign and developed a protocol for patient experience ‘never events’. In Lewisham, patients complained about poor communication and staff attitudes. They now plan daily visits for each patient. In Hull, bereaved families complained they had to pay car parking fees; the Trust has now given free passes to relatives in mourning. Routine feedback enables a different kind of conversation between the patient and the clinician. It is a catalyst for change. Commissioners will have to demonstrate how they are improving FFT for local communities to qualify for Quality Premium incentives.
This kind of customer insight is fundamental to the way we make choices as consumers. The NHS is not a hotel chain, nor a city authority: but there are vital lessons it can learn from Amazon and Trip Adviser about the power of transparency and feedback. In New York, more than 90,000 people every day share their views by phone, email and tweet on rubbish collections, potholes and dangerous buildings – and the city has become safer and cleaner.
Friends and family has its critics: people worry about the potential for gaming, for example. But the evidence, after six months, is of overwhelming human benefit and that’s why every maternity unit started to offer FFT to patients in October and why every NHS service will do so from 2015. It’s also why we are now requiring that every local organisation should offer people the chance to comment on, as well as rate, services from next year (most already do).
Some people ask me how we are ensuring the focus on transparency and participation is inclusive. We have launched Care Connect, a pilot project to test how giving people access by telephone and social media could improve feedback and complaints.  Recognising that digital exclusion is an issue in some of our communities, we have started a partnership with the Tinder Foundation to help 100,000 people learn how to go online for health benefit. None of these initiatives exist in isolation, nor do I see them as ‘silver bullets’.  My aim is to work with and build on existing good practice to make people’s voices heard and help the NHS act on them.
In a characteristically thoughtful talk last week, MT Rainey, social activist and former marketing guru, issued this challenge to the NHS: ‘How will we make the wisdom of the crowd meet the kindness of strangers?’ How do the tools of our age – big data, the internet, the mobile phone – meet the values of our species: compassion and honesty and doing our best for others? Friends and family is a good start. We are witnessing the birth of a new knowledge economy and a new social movement. The future is open.”

Data isn't a four-letter word


Speech by Neelie Kroes, Vice-President of the European Commission responsible for the Digital Agenda: “I want to talk about data too: the opportunity as well as the threat.
Making data the engine of the European economy: safeguarding fundamental rights capturing the data boost, and strengthening our defences.
Data is at a cross-roads. We have opportunities; open data, big data, datamining, cloud computing. Tim Berners Lee, creator of the world wide web, saw the massive potential of open data. As he put it, if you put that data online, it will be used by other people to do wonderful things, in ways that you could never imagine.
On the other hand, we have threats: to our privacy and our values, and to the openness that makes it possible to innovate, trade and exchange.
Get it right and we can safeguard a better economic future. Get it wrong, and we cut competitiveness without protecting privacy. So we remain dependent on the digital developments of others: and just as vulnerable to them.
How do we find that balance? Not with hysteria; nor by paralysis. Not by stopping the wonderful things, simply to prevent the not-so-wonderful. Not by seeing data as a dirty word.
We are seeing a whole economy develop around data and cloud computing. Businesses using them, whole industries depending on them, data volumes are increasing exponentially. Data is not just an economic sideshow, it is a whole new asset class; requiring new skills and creating new jobs.
And with a huge range of applications. From decoding human genes to predicting the traffic, and even the economy. Whatever you’re doing these days, chances are you’re using big data (like translation, search, apps, etc).
There is increasing recognition of the data boost on offer. For example, open data can make public administrations more transparent and stimulate a rich innovative market. That is what the G8 Leaders recognised in June, with their Open Data Charter. For scientists too, open data and open access offer new ways to research and progress.
That is a philosophy the Commission has shared for some time. And that is what our ‘Open Data’ package of December 2011 is all about. With new EU laws to open up public administrations, and a new EU Open Data Portal. And all EU-funded scientific publications available under open access.
Now not just the G8 and the Commission are seeing this data opportunity: but the European Council too. Last October, they recognised the potential of big data innovation, the need for a single market in cloud computing; and the urgency of Europe capitalising on both.
We will be acting on that. Next spring, I plan a strategic agenda for research on data. Working with private partners and national research funders to shape that agenda, and get the most bang for our research euro.
And, beyond research, there is much we can do to align our work and support secure big data. From training skilled workers, to modernising copyright for data and text mining, to different actors in the value chain working together: for example through a public-private partnership.
…Empowering people is not always easy in this complex online world. I want to see technical solutions emerge that can do that, give users control over their desired level of privacy, how their data will be used, and making it easier to verify online rights are respected.
How can we do that? How can we ensure systems that are empowering, transparent, and secure? There are a number of subtleties in play. Here’s my take.
First, companies engaged in big data will need to start thinking about privacy protection at every stage: and from system development, to procedures and practices.
This is the principle of “privacy by design”, set out clearly in the proposed Data Protection Regulation. In other words, from now on new business ideas have two purposes: delivering a service and protecting privacy at the right level.
Second, also under the regulation, big data applications that might put fundamental rights at risk would require the company to carry out a “Privacy Impact Assessment”. This is another good way to combine innovation and privacy: ensuring you think about any risks from the start.
Third, sometimes, particularly for personal data, a company might realise they need user consent. Consent is a cornerstone of data protection rules, and should stay that way.
But we need to get smart, and apply common sense to consent. Users can’t be expected to know everything. Nor asked to consent to what they cannot realistically understand. Nor presented with false dilemmas, a black-and-white choice between consenting or getting shut out of services.
Fourth, we can also get smart when it comes to anonymisation. Sometimes, full anonymisation means losing important information, so you can no longer make the links between data. That could make the difference between progress or paralysis. But using pseudonyms can let you to analyse large amounts of data: to spot, for example, that people with genetic pattern X also respond well to therapy Y.
So it is understandable why the European Parliament has proposed a more flexible data protection regime for this type of data. Companies would be able to process the data on grounds of legitimate interest, rather than consent. That could make all the positive difference to big data: without endangering privacy.
Of course, in those cases, companies still to minimise privacy risks. Their internal processes and risk assessments must show how they comply with the guiding principles of data protection law. And – if something does go wrong – the company remains accountable.
Indeed company accountability is another key element of our proposal. And here again we welcome the European Parliament’s efforts to reinforce that. Clearly, you might assure accountability in different ways for different companies. But standards for compliance and processes could make a real difference.
A single data protection law for Europe would be a big step forward. National fortresses and single market barriers just make it harder for Europe to lead in digital, harder for Europe to become the natural home of secure online services. Data protection cannot mean data protectionism. Rather, it means safeguarding privacy does not come at the expense of innovation: with laws both flexible and future proof, pragmatic and proportionate, for a changing world….
But data protection rules are really just the start. They are only part of our response to the Snowden revelations….”

Book Review: Three Harbingers of Change


Howard Rheingold reviews the following books in Strategy and Business:
Viktor Mayer-Schönberger and Kenneth Cukier
Big Data: A Revolution That Will Transform How We Live, Work, and Think
(Houghton Mifflin Harcourt, 2013)
Marina Gorbis
The Nature of the Future: Dispatches from the Socialstructed World
(Free Press, 2013)
Henry Jenkins, Sam Ford, and Joshua Green
Spreadable Media: Creating Value and Meaning in a Networked Culture
(New York University Press, 2013)
“Whether you invest, build, teach, research, regulate, investigate, heal, entertain, or sell, major changes in how you do what you do are looming. “Big data,” much in the media spotlight recently—particularly for the revelations of the National Security Agency’s (NSA’s) surveillance of “metadata”—is probably already changing how you do your work. But socialstructing and spreadable media, two new terms that signal similarly momentous shifts, may still be unfamiliar. This year’s best business books on digitization can equip you to better understand all three phenomena and the changes that they will enable and engender….”

The Age of Democracy


Xavier Marquez at Abandoned Footnotes: “This is the age of democracy, ideologically speaking. As I noted in an earlier post, almost every state in the world mentions the word “democracy” or “democratic” in its constitutional documents today. But the public acknowledgment of the idea of democracy is not something that began just a few years ago; in fact, it goes back much further, all the way back to the nineteenth century in a surprising number of cases.
Here is a figure I’ve been wanting to make for a while that makes this point nicely (based on data graciously made available by the Comparative Constitutions Project). The figure shows all countries that have ever had some kind of identifiable constitutional document (broadly defined) that mentions the word “democracy” or “democratic” (in any context – new constitution, amendment, interim constitution, bill of rights, etc.), arranged from earliest to latest mention. Each symbol represents a “constitutional event” – a new constitution adopted, an amendment passed, a constitution suspended, etc. – and colored symbols indicate that the text associated with the constitutional event in question mentions the word “democracy” or “democratic”…
The earliest mentions of the word “democracy” or “democratic” in a constitutional document occurred in Switzerland and France in 1848, as far as I can tell.[1] Participatory Switzerland and revolutionary France look like obvious candidates for being the first countries to embrace the “democratic” self-description; yet the next set of countries to embrace this self-description (until the outbreak of WWI) might seem more surprising: they are all Latin American or Caribbean (Haiti), followed by countries in Eastern Europe (various bits and pieces of the Austro-Hungarian empire), Southern Europe (Portugal, Spain), Russia, and Cuba. Indeed, most “core” countries in the global system did not mention democracy in their constitutions until much later, if at all, despite many of them having long constitutional histories; even French constitutions after the fall of the Second Republic in 1851 did not mention “democracy” until after WWII. In other words, the idea of democracy as a value to be publicly affirmed seems to have caught on first not in the metropolis but in the periphery. Democracy is the post-imperial and post-revolutionary public value par excellence, asserted after national liberation (as in most of the countries that became independent after WWII) or revolutions against hated monarchs (e.g., Egypt 1956, Iran 1979, both of them the first mentions of democracy in these countries but not their first constitutions).

Today only 16 countries have ever failed to mention their “democratic” character in their constitutional documents (Australia, Brunei, Denmark, Japan, Jordan, Malaysia, Monaco, Nauru, Oman, Samoa, Saudi Arabia, Singapore, Tonga, the United Kingdom, the USA, and Vatican City).[2] And no country that has ever mentioned “democracy” in an earlier constitutional document fails to mention it in its current constitutional documents (though some countries in the 19th and early 20th centuries went back and forth – mentioning democracy in one constitution, not mentioning it in the next). Indeed, after WWII the first mention of democracy in constitutions tended to be contemporaneous with the first post-independence constitution of the country; and with time, even countries with old and settled constitutional traditions seem to be more and more likely to mention “democracy” or “democratic” in some form as amendments or bills of rights accumulate (e.g., Belgium in 2013, New Zealand in 1990, Canada in 1982, Finland in 1995). The probability of a new constitution mentioning “democracy” appears to be asymptotically approaching 1. To use the language of biology, the democratic “meme” has nearly achieved “fixation” in the population, despite short-term fluctuations, and despite the fact that there appears to be no particular correlation between a state calling itself democratic and actually being democratic, either today or in the past.[3]
Though the actual measured level of democracy around the world has trended upwards (with some ups and downs) over the last two centuries, I don’t think this is the reason why the idea of democracy has achieved near-universal recognition in public documents. Countries do not first become democratic and then call themselves democracies; if anything, most mentions of democracy seem to be rather aspirational, if not entirely cynical. (Though many constitutions that mention democracy were also produced by people who seem to have been genuinely committed to some such ideal, even if the regimes that eventually developed under these constitutions were not particularly democratic). What we see, instead, is a broad process in which earlier normative claims about the basis of authority – monarchical, imperial, etc. – get almost completely replaced, regardless of the country’s cultural context, by democratic claims, regardless of the latter’s effectiveness as an actual basis for authority or the existence of working mechanisms for participation or vertical accountability. (These democratic claims to authority also sometimes coexist in uneasy tension with other claims to authority based on divine revelation, ideological knowledge, or tradition, invented or otherwise; consider the Chinese constitution‘s claims about the “people’s democratic dictatorship” led by the CCP).
I thus suspect the conquest of ideological space by “democratic” language did not happen just because democratic claims to authority (especially in the absence of actual democracy) have proved more persuasive than other claims to authority. Rather, I think the same processes that resulted in the emergence of modern national communities – e.g. the rituals associated with nationalism, which tended to “sacralize” a particular kind of imagined community – led to the symbolic production of the nation not only as the proper object of government but also as its proper active agent (the people, actively ruling itself), regardless of whether or not “the people” had any ability to rule or even to exercise minimal control over the rulers.[4] There thus seems to have been a kind of co-evolution of symbols of nationality and symbols of democracy, helped along by the practice/ritual of drafting constitutions and approving them through plebiscites or other forms of mass politics, a ritual that already makes democratic assumptions about “social contracts.” The question is whether the symbolic politics of democracy eventually has any sort of impact on actual institutions. But more on this later….”

Britain’s Ministry of Nudges


in the New York Times: “A 24-year-old psychologist working for the British government, Mr. Gyani was supposed to come up with new ways to help people find work. He was intrigued by an obscure 1994 study that tracked a group of unemployed engineers in Texas. One group of engineers, who wrote about how it felt to lose their jobs, were twice as likely to find work as the ones who didn’t. Mr. Gyani took the study to a job center in Essex, northeast of London, where he was assigned for several months. Sure, it seemed crazy, but would it hurt to give it a shot? Hayley Carney, one of the center’s managers, was willing to try.

Ms. Carney walked up to a man slumped in a plastic chair in the waiting area as Mr. Gyani watched from across the room. The man — 28, recently separated and unemployed for most of his adult life — was “our most difficult case,” Ms. Carney said later.

“How would you like to write about your feelings” about being out of a job? she asked the man. Write for 20 minutes. Once a week. Whatever pops into your head.

An awkward silence followed. Maybe this was a bad idea, Mr. Gyani remembers thinking.

But then the man shrugged. Why not? And so, every week, after seeing a job adviser, he would stay and write. He wrote about applying for dozens of jobs and rarely hearing back, about not having anything to get up for in the morning, about his wife who had left him. He would reread what he had written the week before, and then write again.

Over several weeks, his words became less jumbled. He started to gain confidence, and his job adviser noticed the change. Before the month was out, he got a full-time job in construction — his first.

An Idea Born in America

Did the writing exercise help the man find a job? Even now it’s hard for Mr. Gyani to say for sure. But it was the start of a successful research trial at the Essex job center — one that is part of a much larger social experiment underway in Britain. A small band of psychologists and economists is quietly working to transform the nation’s policy making. Inspired by behavioral science, the group fans out across the country to job centers, schools and local government offices and tweaks bureaucratic processes to better suit human nature. The goal is to see if small interventions that don’t cost much can change behavior in large ways that serve both individuals and society.

It is an American idea, refined in American universities and popularized in 2008 with the best seller “Nudge,” by Richard H. Thaler and Cass R. Sunstein. Professor Thaler, a contributor to the Economic View column in Sunday Business, is an economist at the University of Chicago, and Mr. Sunstein was a senior regulatory official in the Obama administration, where he applied behavioral findings to a range of regulatory policies, but didn’t have the mandate or resources to run experiments.

But it is in Britain that such experiments have taken root.  Prime Minister David Cameron has embraced the idea of testing the power of behavioral change to devise effective policies, seeing it not just as a way to help people make better decisions, but also to help government do more for less.

In 2010, Mr. Cameron set up the Behavioral Insights Team or nudge unit, as it’s often called. Three years later, the team has doubled in size and is about to announce a joint venture with an external partner to expand the program.

The unit has been nudging people to pay taxes on time, insulate their attics, sign up for organ donation, stop smoking during pregnancy and give to charity — and has saved taxpayers tens of millions of pounds in the process, said David Halpern, its director. Every civil servant in Britain is now being trained in behavioral science. The nudge unit has a waiting list of government departments eager to work with it, and other countries, from Denmark to Australia, have expressed interest.

In fact, five years after it arrived in Washington, nudging appears to be entering the next stage, with a new team in the White House planning to run policy trials inspired in part by Britain’s program. “First the idea traveled to Britain and now the lessons are traveling back,” said Professor Thaler, who is an official but unpaid adviser to the nudge unit. “Britain is the first country that has mainstreamed this on a national level.”

See also: A Few Findings of Britain’s Nudge