Selected Readings on Smart Disclosure


The Living Library’s Selected Readings series seeks to build a knowledge base on innovative approaches for improving the effectiveness and legitimacy of governance. This curated and annotated collection of recommended works on the topic of smart disclosure was originally published in 2013.

While much attention is paid to open data, data transparency need not be managed by a simple On/Off switch: It’s often desirable to make specific data available to the public or individuals in targeted ways. A prime example is the use of government data in Smart Disclosure, which provides consumers with data they need to make difficult marketplace choices in health care, financial services, and other important areas. Governments collect two kinds of data that can be used for Smart Disclosure: First, governments collect information on services of high interest to consumers, and are increasingly releasing this kind of data to the public. In the United States, for example, the Department of Health and Human Services collects and releases online data on health insurance options, while the Department of Education helps consumers understand the true cost (after financial aid) of different colleges. Second, state, local, or national governments hold information on consumers themselves that can be useful to them. In the U.S., for example, the Blue Button program was launched to help veterans easily access their own medical records.

Selected Reading List (in alphabetical order)

Annotated Selected Reading List (in alphabetical order)

Better Choices: Better Deals Report on Progress in the Consumer Empowerment Strategy. Progress Report. Consumer Empowerment Strategy. United Kingdom: Department for Business Innovation & Skills, December 2012. http://bit.ly/17MqnL3.

  • The report details the progress made through the United Kingdom’s consumer empowerment strategy, Better Choices: Better Deals. The plan seeks to mitigate knowledge imbalances through information disclosure programs and targeted nudges.
  • The empowerment strategy’s four sections demonstrate the potential benefits of Smart Disclosure: 1. The power of information; 2. The power of the crowd; 3. Helping the vulnerable; and 4. A new approach to Government working with business.
Braunstein, Mark L.,. “Empowering the Patient.” In Health Informatics in the Cloud, 67–79. Springer Briefs in Computer Science. Springer New York Heidelberg Dordrecht London, 2013. https://bit.ly/2UB4jTU.
  • This book discusses the application of computing to healthcare delivery, public health and community based clinical research.
  • Braunstein asks and seeks to answer critical questions such as: Who should make the case for smart disclosure when the needs of consumers are not being met? What role do non-profits play in the conversation on smart disclosure especially when existing systems (or lack thereof) of information provision do not work or are unsafe?

Brodi, Elisa. “Product-Attribute Information” and “Product-Use Information”: Smart Disclosure and New Policy Implications for Consumers’ Protection. SSRN Scholarly Paper. Rochester, NY: Social Science Research Network, September 4, 2012. http://bit.ly/17hssEK.

  • This paper from the Research Area of the Bank of Italy’s Law and Economics Department “surveys the literature on product use information and analyzes whether and to what extent Italian regulator is trying to ensure consumers’ awareness as to their use pattern.” Rather than focusing on the type of information governments can release to citizens, Brodi proposes that governments require private companies to provide valuable use pattern information to citizens to inform decision-making.
  • The form of regulation proposed by Brodi and other proponents “is based on a basic concept: consumers can be protected if companies are forced to disclose data on the customers’ consumption history through electronic files.”
National Science and Technology Council. Smart Disclosure and Consumer Decision Making: Report of the Task Force on Smart Disclosure. Task Force on Smart Disclosure: Information and Efficiency in Consumer Markets. Washington, DC: United States Government: Executive Office of the President, May 30, 2013. http://1.usa.gov/1aamyoT.
    • This inter-agency report is a comprehensive description of smart disclosure approaches being used across the Federal Government. The report not only highlights the importance of making data available to consumers but also to innovators to build better options for consumers.
  • In addition to providing context about government policies that guide smart disclosure initiatives, the report raises questions about what parties have influence in this space.

“Policies in Practice: The Download Capability.” Markle Connecting for Health Work Group on Consumer Engagement, August 2010. http://bit.ly/HhMJyc.

  • This report from the Markle Connecting for Health Work Group on Consumer Engagement — the creator of the Blue Button system for downloading personal health records — features a “set of privacy and security practices to help people download their electronic health records.”
  • To help make health information easily accessible for all citizens, the report lists a number of important steps:
    • Make the download capability a common practice
    • Implement sound policies and practices to protect individuals and their information
    • Collaborate on sample data sets
    • Support the download capability as part of Meaningful Use and qualified or certified health IT
    • Include the download capability in procurement requirements.
  • The report also describes the rationale for the development of the Blue Button — perhaps the best known example of Smart Disclosure currently in existence — and the targeted release of health information in general:
    • Individual access to information is rooted in fair information principles and law
    • Patients need and want the information
    • The download capability would encourage innovation
    • A download capability frees data sources from having to make many decisions about the user interface
    • A download capability would hasten the path to standards and interoperability.
Sayogo, Djoko Sigit, and Theresa A. Pardo. “Understanding Smart Data Disclosure Policy Success: The Case of Green Button.” In Proceedings of the 14th Annual International Conference on Digital Government Research, 72–81. New York: ACM New York, NY, USA, 2013. http://bit.ly/1aanf1A.
  • This paper from the Proceedings of the 14th Annual International Conference on Digital Government Research explores the implementation of the Green Button Initiative, analyzing qualitative data from interviews with experts involved in Green Button development and implementation.
  • Moving beyond the specifics of the Green Button initiative, the authors raise questions on the motivations and success factors facilitating successful collaboration between public and private organizations to support smart disclosure policy.

Thaler, Richard H., and Will Tucker. “Smarter Information, Smarter Consumers.” Harvard Business Review January – February 2013. The Big Idea. http://bit.ly/18gimxw.

  • In this article, Thaler and Tucker make three key observations regarding the challenges related to smart disclosure:
    • “We are constantly confronted with information that is highly important but extremely hard to navigate or understand.”
    • “Repeated attempts to improve disclosure, including efforts to translate complex contracts into “plain English,” have met with only modest success.”
    • “There is a fundamental difficulty of explaining anything complex in simple terms. Most people find it difficult to write instructions explaining how to tie a pair of shoelaces.

El Hacker Cívico: Civic-Minded Techies Gain Sway with Government in Mexico and Beyond


in the Huffington Post: “A handful of young hackers looked up from their laptops when Jorge Soto burst into the upstairs office they shared in an old Mexico City house one morning last spring. Soto wanted to be sure they’d seen the front-page headline then flying across Twitter: Mexico’s congress was set to spend 115 million pesos (then US $9.3 million) on a mobile app that would let 500 lawmakers track legislative affairs from their cellphones — more than a hundred times what such software could cost.
To many in Mexico, what became known as the “millionaire’s app” was just the latest in an old story of bloated state spending; but Soto and his colleagues saw a chance to push a new approach instead. In two days, they’d covered their white office walls with ideas for a cheaper alternative and launched an online contest that drew input from more than 150 software developers and designers, producing five open-source options in two weeks.
Lawmakers soon insisted they’d never known about the original app, which had been quietly approved by a legislative administrative board; and a congressional spokesman rushed to clarify that the project had been suspended. Invited to pitch their alternatives to Congress, a half-dozen young coders took the podium in a sloping auditorium at the legislature. The only cost for their work: a 11,500-peso (then US $930) prize for the winner.
“We didn’t just ‘angry tweet,’ we actually did something,” Soto, a 28-year-old IT engineer and social entrepreneur, said at the time. “Citizens need to understand democracy beyond voting every few years, and government needs to understand that we’re willing to participate.”
Seven months later, Mexico’s president appears to have heard them, hiring Soto and nine others to launch one of the world’s first federal civic innovation offices, part of a broader national digital agenda to be formally unveiled today. Building on a model pioneered in a handful of U.S. cities since 2010, Mexico’s civic innovation team aims to integrate so-called “civic hackers” with policy experts already inside government — to not only build better technology, but to seed a more tech-minded approach to problem-solving across federal processes and policy. What began as outside activism is slowly starting to creep into government….Mexico’s app incident reflects a common problem in that process: wasteful spending by non-techie bureaucrats who don’t seem to know what they’re buying — at best, out-of-touch; at worst, party to crony contracting; and overseen, if at all, by officials even less tech-savvy than themselves. Citizens, in contrast, are adopting new technologies faster than much of the public sector, growing the gap between the efficiency and accountability that they expect as private consumers, and the bureaucratic, buggy experience that government still provides.
To break that cycle, a movement of community-minded “civic hackers” like Soto has stepped into the void, offering their own low-cost tools to make government more efficient, collaborative and transparent….The platform, named Codeando Mexico, has since hosted more than 30 civic-themed challenges.
With Soto as an advisor, the team seized on the scandal surrounding the “millionare’s app” to formally launch in March, calling for help “taking down the Mexican tech mafia” – a play on the big, slow software makers that dominate public contracting around the world. In that, Codeando Mexico tackled a central civic-tech target: procurement, widely considered one of the public spheres ripest for reform. Its goal, according to Wilhelmy, was to replace clueless or “compadrismo” crony contracting with micro-procurement, swapping traditional suppliers for leaner teams of open-source coders who can release and revise what they build in near real-time. “It’s like the Robin Hood of procurement: You take money that’s being spent on big projects and bring it to the developer community, giving them an opportunity to work on stuff that matters,” he said. “There’s a whole taboo around software: government thinks it has to be expensive. We’re sending a message that there are different ways to do this; it shouldn’t cost so much.”
The maker of the costly congressional app in question, Mexico City consultancy Pulso Legislativo, insisted last spring that its hefty price tag didn’t reflect its software as much as the aggregated data and analysis behind it. But critics were quick to note that Mexican lawmakers already had access to similar data compiled by at least five publicly-funded research centers – not to mention from INFOPAL, a congressional stats system with its own mobile application. With Mexico then in the midst of a contentious telecom reform, the public may’ve been especially primed to pounce on any hint of corruption or wasteful IT spending. Codeando Mexico saw an opening.
So it was that a crew of young coders, almost all under 23-years-old, traipsed into the legislature, a motley mix of suits and skinny jeans, one-by-one pitching a panel of judges that included the head of the congressional Science and Technology Committee. Drawing on public data culled by local transparency groups, their Android and iOS apps – including the winner, “Diputados” — allowed citizens to track and opine on pending bills and to map and contact their representatives — still a relatively new concept in Mexico’s young democracy.”

The value and challenges of public sector information


A paper by M. Henninger in Cosmopolitan Civil Societies: An Interdisciplinary Journal: “The aim of this paper is to explore the concept of public sector information (PSI), what it is, its history and evolution, what constitutes its corpus of documents and the issues and challenges it presents to society, its institutions and to those who use and manage it. The paper, by examining the literatures of the law, political science, civil society, economics and information and library science explores the inherent tensions of access to and use of PSI—pragmatism vs. idealism; openness vs. secrecy; commerce vs. altruism; property vs. commons; public good vs. private good. It focusses on open government data (OGD)—a subset of what is popularly referred to as ‘big data’—its background and development since much of the current debate of its use concerns its commercial value for both the private sector and the public sector itself. In particular it looks at the information itself which, driven by technologies of networks, data mining and visualisation gives value in industrial and economic terms, and in its ability to enable new ideas and knowledge.”

The Flow of Technology Talent into Government and Civil Society


Report for the Ford Foundation and the MacArthur Foundation: “As information technology further suffuses every aspect of our lives, government will inevitably have a role to play in ensuring that technology serves the public interest. The ability for government to improve operations and provide services to citizens more efficiently through the effective use of technology is among the greatest contemporary opportunities for the public sector…
Among the key findings of this report:

  • The Current Pipeline Is Insufficient: the vast majority of interviewees indicated that there is a severe paucity of individuals with technical skills in computer science, data science, and the Internet or other information technology expertise in civil society and government. In particular, many of those interviewed noted that existing talent levels fail to meet current needs to develop, leverage, or understand technology.
  • Barriers to Recruitment and Retention Are Acute: many of those interviewed said that substantial barriers thwart the effective recruitment and retention of individuals with the requisite skills in government and civil society. Among the most common barriers mentioned were those of compensation, an inability to pursue groundbreaking work, and a culture that is averse to hiring and utilizing potentially disruptive innovators
  • A Major Gap between the Public-Interest and For-Profit Sectors Persists: as a related matter, interviewees discussed superior for-profit recruitment and retention models. Specifically, the for-profit sector was perceived as providing both more attractive compensation (especially to young talent) and fostering a culture of innovation, openness, and creativity that was seen as more appealing to technologists and innovators.
  • A Need to Examine Models from Other Fields: interviewees noted significant space to develop new models to improve the robustness of the talent pipeline; in part, many existing models were regarded as unsustainable or incomplete. Interviewees did, however, highlight approaches from other fields that could provide relevant lessons to help guide investments in improving this pipeline.
  • Significant Opportunity for Connection and Training: despite consonance among those interviewed that the pipeline was incomplete, many individuals indicated the possibility for improved and more systematic efforts to expose young technologists to public interest issues and connect them to government and civil society careers through internships, fellowships, and other training and recruitment tools.
  • Culture Change Necessary: the culture of government and civil society –and its effects on recruitment and other bureaucratic processes –was seen as a vital challenge that would need to be addressed to improve the pipeline. This view manifested through comments that government and civil society organizations needed to become more open to utilizing technology and adopting a mindset of experimentation….”

Big Data needs Big Theory


Geoffrey West, former President of the Santa Fe Institute: “As the world becomes increasingly complex and interconnected, some of our biggest challenges have begun to seem intractable. What should we do about uncertainty in the financial markets? How can we predict energy supply and demand? How will climate change play out? How do we cope with rapid urbanization? Our traditional approaches to these problems are often qualitative and disjointed and lead to unintended consequences. To bring scientific rigor to the challenges of our time, we need to develop a deeper understanding of complexity itself….
The digital revolution is driving much of the increasing complexity and pace of life we are now seeing, but this technology also presents an opportunity. The ubiquity of cell phones and electronic transactions, the increasing use of personal medical probes, and the concept of the electronically wired “smart city” are already providing us with enormous amounts of data. With new computational tools and techniques to digest vast, interrelated databases, researchers and practitioners in science, technology, business and government have begun to bring large-scale simulations and models to bear on questions formerly out of reach of quantitative analysis, such as how cooperation emerges in society, what conditions promote innovation, and how conflicts spread and grow.
The trouble is, we don’t have a unified, conceptual framework for addressing questions of complexity. We don’t know what kind of data we need, nor how much, or what critical questions we should be asking. “Big data” without a “big theory” to go with it loses much of its potency and usefulness, potentially generating new unintended consequences.
When the industrial age focused society’s attention on energy in its many manifestations—steam, chemical, mechanical, and so on—the universal laws of thermodynamics came as a response. We now need to ask if our age can produce universal laws of complexity that integrate energy with information. What are the underlying principles that transcend the extraordinary diversity and historical contingency and interconnectivity of financial markets, populations, ecosystems, war and conflict, pandemics and cancer? An overarching predictive, mathematical framework for complex systems would, in principle, incorporate the dynamics and organization of any complex system in a quantitative, computable framework.
We will probably never make detailed predictions of complex systems, but coarse-grained descriptions that lead to quantitative predictions for essential features are within our grasp. We won’t predict when the next financial crash will occur, but we ought to be able to assign a probability of one occurring in the next few years. The field is in the midst of a broad synthesis of scientific disciplines, helping reverse the trend toward fragmentation and specialization, and is groping toward a more unified, holistic framework for tackling society’s big questions. The future of the human enterprise may well depend on it.”

Neighborhood Buzz: What people are tweeting in your city.


“Neighborhood Buzz is an experimental system that lets you find out what people in your neighborhood, and neighborhoods in cities around the country, are talking about on Twitter. When you select a neighborhood from a city map, Neighborhood Buzz displays the main topics that people in that neighborhood are discussing — politics, sports, food, etc. — and then lets you drill down to look at the individual tweets in those categories.
The system also lets you see, at a glance, how much people in different neighborhoods in a city are talking about a given topic through a “heat map” overlay on the city’s geographical map.
Neighborhood Buzz uses geo-located tweets as input. Only a small fraction of tweets currently have location tags, but the number is sufficient to provide tens or hundreds of tweets per neighborhood per day.
The topical categorizer that the system uses is statistical — which means that even though we show only the tweets we are most confident the system is categorizing correctly, it still sometimes makes mistakes. You can let us know when the system has incorrectly categorized a tweet, and eventually that will help us to improve the system.
Neighborhood Buzz was originally developed at Northwestern University Knight Lab in our joint projects class in technology and journalism, involving students and faculty from the Medill School of Journalism and the McCormick School of Engineering, Dept. of Electrical Engineering and Computer Science, at Northwestern. It was then re-architected and further developed at the Knight Lab.”

6 Projects That Make Data More Accessible Win $100,000 Each From Gates


Chronicle of Philanthropy: “Six nonprofit projects that aim to combine multiple sets of data to help solve social problems have each won $100,000 grants from the Bill & Melinda Gates Foundation…The winners:
• Pushpa Aman Singh, who founded GuideStar India as an effort of the Civil Society Information Services India. GuideStar India is the most comprehensive database of India’s registered charities. It has profiles of more than 4,000 organizations, and Ms. Singh plans to expand that number and the types of information included.
• Development Initiatives, an international aid organization, to support its partnership with the Ugandan nonprofit Development Research and Training. Together, they are trying to help residents of two districts in Uganda identify a key problem the communities face and use existing data sets to build both online and offline tools to help tackle that challenge…
• H.V. Jagadish, at the University of Michigan, to develop a prototype that will merge sets of incompatible geographic data to make them comparable. Mr. Jagadish, a professor of electrical engineering and computer science, points to crime precincts and school districts as an example. “We want to understand the impact of education on crime, but the districts don’t quite overlap with the precincts,” he says. “This tool will address the lack of overlap.”
• Vijay Modi, at Columbia University, to work with government agencies and charities in Nigeria on a tool similar to Foursquare, the social network that allows people to share their location with friends. Mr. Modi, a mechanical-engineering professor and faculty member of the university’s Earth Institute, envisions a tool that will help people find important resources more easily…
• Gisli Olafsson and his team at NetHope, a network of aid organizations. The group is building a tool to help humanitarian charities share their data more widely and in real time—potentially saving more lives during disasters…
• Development Gateway, a nonprofit that assists international development charities with technology, and GroundTruth Initiative, a nonprofit that helps residents of communities learn mapping and media skills. The two groups want to give people living in the slums of Nairobi, Kenya, more detailed information about local schools…”

New Visions in Citizen Science


New Report by Anne Bowser and Lea Shanley for the Commons Lab within Science and Technology Innovation Program, Woodrow Wilson Center, with the support of the Alfred P. Sloan Foundation: “Citizen science is one form of open innovation, a paradigm where organizations solicit the efforts of external contributors with unique perspectives who generate new knowledge and technology, or otherwise bolster organizational resources.  Recent executive branch policies encourage and support open innovation in the federal government. The President’s 2009 Memorandum on Transparency and Open Government  charged agencies with taking specific action to support transparency, public participation, and collaboration. Similarly, the Obama Administration’s 2013 Memorandum on Open Data Policy—Managing Information as an Asset   instructs agencies to support these principles by sharing government data sets. The Preview Report for the Second Open Government National Action Plan, released October 31, 2013, specifically states that the United States will commit to “harness the ingenuity of the public by enabling, accelerating, and scaling the use of open innovation methods such as incentive prizes, crowdsourcing, and citizen science within the Federal Government.”
This report showcases seventeen case studies that offer a mosaic view of federally-sponsored citizen science and open innovation projects, from in-the-field data collection to online games for collective problem-solving. Its goal is not to provide line-by-line instructions for agencies attempting to create or expand projects of their own; each agency has a unique mission with distinct challenges that inform project designs.  Rather, it offers a sampling of different models that support public contribution, potential challenges, and positive impacts that projects can have on scientific literacy, research, management, and public policy.
Some case studies represent traditional but well-executed projects that illustrate how citizen science functions at its best, by contributing to robust scientific research.  Other projects, such as the National Aeronautics and Space Administration (NASA)’s International Space Apps Challenge, evolve from these traditional models, demonstrating how open innovation can address agency-specific challenges in new and compelling ways. Through this progression, the evolution of citizen science begins to take shape, and the full possibilities of open innovation begin to emerge.”

Inside Avaaz – can online activism really change the world?


The Guardian: “With 30 million members, Avaaz is an organisation with ambitions to save us all through technology. Carole Cadwalladr meets its founder Ricken Patel to find out what it has achieved…But then, this is the reality of 21st century protest: it’s a beauty parade. A competition for the thing that we all seem to have less of: attention. The TV cameras do show up, though, and a young Rohingya woman from Burma’s Muslim minority gives moving interviews to journalists about the terrible human rights abuses her family have endured. And a dozen or so mostly fresh-faced young people show up to offer their support. The protest has been organised by Avaaz, an online activist organisation, and these are Avaazers. They may have just signed an online petition, or “liked” a cause on Facebook, or donated to a campaign – to save Europe’s bees from pesticides, or to defend Masai land rights in Tanzania, or to “stand by” Edward Snowden. And, depending on who you believe, they’re either inventing a new type of 21st-century protest or they’re a bunch of idle slacktivists who are about as likely to start a revolution as they are to renounce their iPhones and give up Facebook.
In just six years, Avaaz – which means “voice” in various languages – has become a global pressure group to be reckoned with. It’s a new kind of activism that isn’t issue-led, it’s issues-led. It’s human rights abuses in Burma, or it’s the Syrian civil war, or it’s threats against the Great Barrier Reef or it’s homophobia in Costa Rica. It’s whatever its supporters, guided by the Avaaz team, choose to click on most this month. And if you hadn’t heard of Avaaz before, it’s probably only a matter of time….
“We’re like a laboratory for virality. For every campaign we test perhaps 20 different versions of it to see what people want.” It tweaks and it tweaks and it tweaks, changing the wording, pictures, call for action, and only then does it send it out on public release. Sam Barratt, Avaaz’s head of press, shows me the previous versions of its email about the Burma campaign. “Changing the meme at the top, or the photograph, massively affects the number of clicks. Eighteen versions were tested. People think we just chuck it out there, but there’s a huge amount of data sophistry into how we design the campaigns.” And, just as Amazon and Google try to predict our behaviour, and adjust their offerings based on our past preferences, so does Avaaz. It uses algorithms to detect things we perhaps don’t even know about ourselves.
“It’s a tremendously evolving science, internet engagement,” says Patel. “But we develop a picture of someone from their previous engagements with us. So, for example, we can see that a certain set of people, based on their previous behaviour, might be interested in starting a campaign, and another set won’t be, but may be interested in signing something. We can tailor it to the individual.”
Everything is viral now, says Patel, “from financial crises to health epidemics to ideas”. And learning the lessons of that and of how to garner attention from some of the most attention-deficient people on the planet – young people with electronic devices – has been Avaaz’s masterstroke….
A crisistunity is another Avaaz-ism. “Though I think we originally got it from The Simpsons,” says Patel. “It’s a mixture of crisis and opportunity. We’re at this extraordinary moment in history. We have the power to wipe out our species. But at the same time, we’ve had tremendous progress in the past 30 years. We have more than halved global poverty. We’ve radically increased the status of women. There are tremendous reasons for hope and optimism.”
There is something very Avaazian about the crisistunity, I come to think, in that it’s borrowed something slick and witty from popular culture and re-purposed it for something which used to be called the Greater Good. And then given it a thick dollop of added earnestness.”