How Generative AI Content Could Influence the U.S. Election


Article by Valerie Wirtschafter: “…The contested nature of the presidential race means such efforts will undoubtedly continue, but they likely will remain discoverable, and their reach and ability to shape election outcomes will be minimal. Instead, the most meaningful uses of generative AI content could occur in highly targeted scenarios just prior to the election and/or in a contentious post-election environment where experience has demonstrated that potential “evidence” of malfeasance need not be true to mobilize a small subset of believers to act.

Because U.S. elections are managed at the state and county levels, low-level actors in some swing precincts or counties are catapulted to the national spotlight every four years. Since these actors are not well known to the public, targeted and personal AI-generated content can cause significant harm. Before the election, this type of fabricated content could take the form of a last-minute phone call by someone claiming to be election worker alerting voters to an issue at their polling place.

After the election, it could become harassment of election officials or “evidence” of foul play. Due to the localized and personalized nature of this type of effort, it could be less rapidly discoverable for unknown figures not regularly in the public eye, difficult to debunk or prevent with existing tools and guardrails, and damaging to reputations. This tailored approach need not be driven by domestic actors—in fact, in the lead up to the 2020 elections, Iranian actors pretended to be members of the Proud Boys and sent threatening emails to Democratic voters in select states demanding they vote for Donald Trump. Although election officials have worked tirelessly to brace for this possibility, they are correct to be on guard…(More)”