Technochauvinism


/ˈtɛknoʊˈʃoʊvəˌnɪzəm/

The belief that technology is always the solution (Broussard, 2018).

Since the beginning of its rise in the late 20th century, digital and computer technology promised to improve many ways in which society operates. Personal computers, mobile phones, and the internet are some of the most ubiquitous examples of technology that have demonstrable capabilities to make lives easier to a certain extent.

However, recent years have shown increasing techlash—defined by The Oxford English Dictionary as “a strong and widespread negative reaction to the growing power and influence of large technology companies, particularly those based in Silicon Valley”—as a response to the harm that technology has helped create. Misinformation, privacy violation, and algorithmic bias are phrases that can often be found in the same sentence as one or more tech companies.

Computer scientist and data journalist Meredith Boussard, who is a professor at New York University, argues that these problems stem from technochauvinism—the belief that technology is always the solution. The summary of her book, Artificial Unintelligence, writes:

“… it’s just not true that social problems would inevitably retreat before a digitally enabled Utopia. To prove her point, she undertakes a series of adventures in computer programming. She goes for an alarming ride in a driverless car, concluding “the cyborg future is not coming any time soon”; uses artificial intelligence to investigate why students can’t pass standardized tests; deploys machine learning to predict which passengers survived the Titanic disaster; and attempts to repair the U.S. campaign finance system by building AI software. If we understand the limits of what we can do with technology, Broussard tells us, we can make better choices about what we should do with it to make the world better for everyone.”

The term technochauvinism is similar to technosolutionism. In that, they both describe the belief that most, if not all, complex issues can be solved with the right computation and engineering. However, the use of “chauvinism” is intentional because part of the criticism is about the rampant gender inequality in the tech industry, which manifest in many ways including algorithmic sexism.

“In Artificial Unintelligence, Meredith Broussard argues that our collective enthusiasm for applying computer technology to every aspect of life has resulted in a tremendous amount of poorly designed systems. We are so eager to do everything digitally—hiring, driving, paying bills, even choosing romantic partners—that we have stopped demanding that our technology actually work. Broussard, a software developer and journalist, reminds us that there are fundamental limits to what we can (and should) do with technology. With this book, she offers a guide to understanding the inner workings and outer limits of technology—and issues a warning that we should never assume that computers always get things right.”