what3words: “Street addresses worldwide are inaccurate, unreliable and don’t exist at all in many places. Poor addressing is expensive and frustrating, hampers economic growth and development, restricts social mobility and affects lives.

Inaccurate addressing limits businesses and frustrates customers

Street addresses can usually identify a building, but aren’t accurate enough to help a courier or taxi driver find the correct entrance. This results in delayed or failed deliveries, and numerous ‘where are you’ phone calls.

There’s no human-friendly way to give a location to a machine

As personal devices, autonomous vehicles and the IoT streamline the way we live, we have an increasing need to communicate very accurate location. Addresses are too broad to direct a drone or an autonomous car, whilst GPS coordinates are complicated and prone to input mistakes.

Billions of people worldwide have no reliable address at all

Without an address, people struggle to access health and education services, register land and vote. Many of these people live in rapidly expanding cities, or informal settlements….

what3words is the simplest way to talk about any precise location. Our system has divided the world into a grid of 3m x 3m squares and assigned each one a unique address made of just 3 words. Now everyone and everywhere has a reliable address….(More)”.