Not just the government’s playbook


at Radar: “Whenever I hear someone say that “government should be run like a business,” my first reaction is “do you know how badly most businesses are run?” Seriously. I do not want my government to run like a business — whether it’s like the local restaurants that pop up and die like wildflowers, or megacorporations that sell broken products, whether financial, automotive, or otherwise.
If you read some elements of the press, it’s easy to think that healthcare.gov is the first time that a website failed. And it’s easy to forget that a large non-government website was failing, in surprisingly similar ways, at roughly the same time. I’m talking about the Common App site, the site high school seniors use to apply to most colleges in the US. There were problems with pasting in essays, problems with accepting payments, problems with the app mysteriously hanging for hours, and more.
 
I don’t mean to pick on Common App; you’ve no doubt had your own experience with woefully bad online services: insurance companies, Internet providers, even online shopping. I’ve seen my doctor swear at the Epic electronic medical records application when it crashed repeatedly during an appointment. So, yes, the government builds bad software. So does private enterprise. All the time. According to TechRepublic, 68% of all software projects fail. We can debate why, and we can even debate the numbers, but there’s clearly a lot of software #fail out there — in industry, in non-profits, and yes, in government.
With that in mind, it’s worth looking at the U.S. CIO’s Digital Services Playbook. It’s not ideal, and in many respects, its flaws reveal its origins. But it’s pretty good, and should certainly serve as a model, not just for the government, but for any organization, small or large, that is building an online presence.
The playbook consists of 13 principles (called “plays”) that drive modern software development:

  • Understand what people need
  • Address the whole experience, from start to finish
  • Make it simple and intuitive
  • Build the service using agile and iterative practices
  • Structure budgets and contracts to support delivery
  • Assign one leader and hold that person accountable
  • Bring in experienced teams
  • Choose a modern technology stack
  • Deploy in a flexible hosting environment
  • Automate testing and deployments
  • Manage security and privacy through reusable processes
  • Use data to drive decisions
  • Default to open

These aren’t abstract principles: most of them should be familiar to anyone who has read about agile software development, attended one of our Velocity conferences, one of the many DevOps Days, or a similar event. All of the principles are worth reading (it’s not a long document). I’m going to call out two for special attention….”