The planet is too important to be left to activists: The guiding philosophy of the Climate Majority Project


Article by Jadzia Tedeschi and Rupert Read: “Increasing numbers of people around the world are convinced that human civilisation is teetering on the brink, but that our political “leaders” aren’t levelling with us about just how dire the climate outlook is. Quite a few of us are beginning to imagine collapse. And yet, for the most part, the responses available to individuals who want to take action seem to be limited to either consumer choices (minimising the amount of plastics we buy, using reusable coffee cups, recycling, and so on) or radical protests (such as gluing oneself to roads at busy intersections, disrupting sports matches, splashing soup on priceless art works, and risking imprisonment).

But there must be a space for action between these two alternatives. While the radical tactics of the Extinction Rebellion movement (XR) did succeed in nudging the public conversation concerning the climate and biodiversity crisis toward a new degree of seriousness, these same tactics also alienated people who would otherwise be sympathetic to XR’s cause and managed to give “climate activists” a bad name in the process. To put it simply, the radical tactics of XR could never achieve the kind of broad-based consensus that is needed to meaningfully respond to the current crisis.

We need a coordinated, collective effort at scale, which entails collaborating across social boundaries and political battlelines. If we are to prevent irrecoverable civilisational collapse, we need to demonstrate that taking care of the natural world is in everybody’s interest.

The Climate Majority Project works to inspire, fund, connect, coordinate, and scale citizen-led initiatives in workplaces, local communities, and strategic professional networks to reach beyond the boundaries of activism-as-usual. It is our endeavour to instantiate the kind of ambitious, moderate flank to XR that Rupert Read has previously called for. The plan is to prove the concept in the UK and then go global — albeit at a slower pace; after all, moderation is rarely adorned with fireworks…(More)”.